UPS

CGR 115

The ups logo is the first think we think of when we think of delivery companies, or companies with the color brown in their logo. I really like the image of the shield, it makes the company seem durable, dependable and strong as does the brown. I also like that the letters are all lower case, it balances out the strength of the image. I also like that the spacing is nice and compact and gives the piece more strength. The golden yellow compliments the brown very nicely as well.