Typography
This is a billboard design I found for Standard Pacific Homes. I actually really like the photography used in this advertisement. I like that they used two different types of fonts and two different colors. The "Standard Pacific Homes" is in a nice serif font and I think it gives a sturdy feeling to what their advertising. I like that the slogan is in italics, it gives the sense of a softer more homey feeling. These things mixed with the photograph makes Standard Pacific Homes very inviting. Color scheme is also very good, its simple yet it compliments the colors in the photo. Good job!
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