Education International

CGR 115

I really like this logo because it's successful in many ways. I love how they use thick bars to represent books; that is very clever. It only works because they have one bar on a diagonal slant. The typography used here is also very nice. I like that they have "Education" as the same weight as the books. It makes it so "Education International" isn't crushed. Everything is lined up nicely and I like that they have the website URL under "Education". There are no serifs on the font which adds to the sharpness, in my opinion. Best of all, it's a black and white logo. Way to go!!