Breyers

Typography

Being a fan of ice-cream I thought I would look up one of my favorites. As you can see they have many different designs. I really like the black background in each of them. I think that both are successful but I prefer the one on the right. I like the script font and the green on the black over the pink on the black. I also like the leaf that they have over Breyer's in the left one. I like that the script font is readable and not so scripty that you loose the word. I also like how everything isn't straight on like the one on the left, I like the diagonal placement of the logo and of the picture. Good Job!!